Kim, Bo Young

Professor

bykim2@assist.ac.kr
070-7012-2728

General Information

Education

Ph.D., Brunel University, Engineering and Design School, London, U.K. MA, Ewha Womans University, Information Design Department, Seoul, Korea. BA, Ewha Womans University, Information Design Department, Seoul, Korea.

Research Interests

Marketing, Service Design, Customer Behavior, Brand Management, Market Trend Sensing, Creative Thinking, Design Management

Program

Aalto University EMBA

PhD in Business Administration

Franklin University AI Big Data EMBA

Biography

Current Courses